Howami

Mobile Web Prototype

UX Design · Information Architecture · Mid-Fidelity Prototype · Mobile-First Web

A mobile-first mid-fidelity prototype for Howami’s redesigned website, created to introduce their menstrual wellbeing platform to parents, educators, and healthcare providers. This concept restructured the site’s information architecture and flow to support clarity, trust, and future integration with the upcoming Parent Portal.

Case Study
  • UX strategy · Information architecture · User flow design · Wireframing & prototyping

  • 4 weeks

  • Figma · Storytelling · Flow mapping · Interaction prototyping

Redesigned the experience to simplify the story, clarify the value proposition, and guide trusted adults and partners toward deeper understanding and engagement.

The redesign turned scattered content into a clear story with purpose and direction.